Art/Creative

Juniour Copy Writer (Remote)

Preferable Location: Johannesburg   |   Intern

Copywriters are responsible for generating the words, slogans and audio scripts that accompany advertising visuals.

The typical creative process can involve:

discussing the client's core message and target audience
brainstorming visual and copy ideas with other members of the creative team
writing and presenting a few options to clients
modifying copy until the client is satisfied
overseeing the production phase.
The copywriter and art director are accountable for checking all the content being advertised is truthful and complies with codes of advertising practice.

An advertising copywriter should:

be highly creative and imaginative
have good written and interpersonal skills
work well in a team
be able to work under pressure
have an eye for detail
have an interest in commerce, popular culture, and new advertising trends and techniques.

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